A ‘Farm Babe’ fights for GMOs and Big Ag, pushing back on MAHA influencers

A ‘Farm Babe’ fights for GMOs and Big Ag, pushing back on MAHA influencers

Survey shows people increasingly trust peers and influencers over experts

The Farm Babe Michelle Miller seeks to debunk what she sees as misconceptions about modern agriculture perpetuated by another universe of influencers, many of whom are now closely aligned with Health and Human Services Secretary Robert F. Kennedy, Jr., and his Make America Healthy Again, or MAHA, campaign.



Hayden Fox used facts and humour to emphasize TikTok’s potential for the agricultural sector to interact with consumers at the Farm and Food Care annual meeting in Elora April 13.

TikTok influencer helps farmers maximize messaging

Farm and Food Care Ontario dipping toe into TikTok with Ask a Farmer kiosk

In three years, Hayden Fox has amassed 1.9 million followers on TikTok by posting often hilarious farm-related videos. However, the 25-year-old fourth-generation farmer said he’s most proud of the agricultural […] Read more



Despite the potential of such platforms, Twitter, Facebook, YouTube, and even podcasts can poison us, writes the author.

Comment: You are what you eat

There’s a reason it’s called a social media feed

Social media is undermining our shared reality, and those of us in the agriculture sector need to take better note of the trend.  Why? Because not doing so could result […] Read more





Chris Clark (left) of the Western College of Veterinary Medicine routinely attends public meetings and regularly speaks to the media about agriculture.

Scientists urged to help fight misinformation

Agricultural researchers say there is a risk extremists can take over the debate if they don’t participate in the public arena

Glacier FarmMedia – Chris Clark has told the story more than once. The associate dean at the Western College of Veterinary Medicine in Saskatoon frequently spoke to the media in […] Read more