Would real-time information on gut health and other biometrics change the way you shop for food? Some people say yes, and also say companies working in food and beverage should tailor products, as well as the shopping experience, to what they perceive to be a growing trend. Why it matters: To stay competitive, marketers and […] Read more
Tag Archives food trends
Precision nutrition an emerging food trend
Report highlights consumer interest in personalized, data-driven consumption
The ‘Ozempic effect’ could cut world food consumption: report
AI and the end of free water among food marketer's trends to watch
Will calorie consumption decline in the future thanks--in part--to a viral weight-loss drug? A recent food trend report suggests it could.
Out of the box thinking required to evolve food system
Vertical farming, gene editing and cellular agriculture innovation can address consumer needs
Agricultural innovation and exponential growth will be necessary to meet environmental and consumer-driven market needs, according to Nourish Marketing Network’s 2023 Trends Report. In the past year, climate change came to the forefront, food inflation reached historic heights and consumers demanded action from brands, said Jo-Ann McArthur, Nourish Food Marketing president and lead author of […] Read more
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