Glacier FarmMedia — The Canola Council of Canada is cutting its agronomy team as part of a “refreshed strategic framework.”
The council announced July 31 the five-year framework includes a new focus for the industry and was developed with stakeholders across the value chain.
It said it will concentrate on three core priorities of ensuring sustainable and reliable supply to meet domestic and international needs, increasing the economic value of canola by developing and defending markets and delivering continued value to members.
As a result, the council is realigning its internal structure to meet the new priorities.
“This includes a re-focused agronomy function, with an eye to the future, that works to identify and address threats, production risks and innovations that will impact Canadian canola in the years ahead. As a result, the council will not maintain a field-based agronomy team moving forward,” the council said.
More to come.
