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Omar Mohammed


Stories by Omar Mohammed

David Kayi, a Hello Tractor engineer, installs an application on a John Deere 5503 tractor, using the Hello Tractor technology that connects farmers with vehicles’ owners, at a hay farm at Umande village in Nanyuki, Kenya.  Photo: Reuters/Njeri Mwangi
Machinery, News

Deere taps tractor-hailing tech in bid to break ground in Africa

Low incomes, lack of credit hobble African mechanization

By Joe Bavier, Omar Mohammed May 29, 2020
Reuters – It’s ride-hailing, farm style. Deere and Co. is teaming up with the “Uber of tractors” in Africa and betting on a future where farmers summon machines with the […] Read more

David Kayi, a Hello Tractor engineer, installs an application on a John Deere 5503 tractor, using the Hello Tractor technology that connects farmers with vehicles’ owners, at a hay farm at Umande village in Nanyuki, Kenya on Feb. 4, 2020. (Photo: Reuters/Njeri Mwangi)
Crops, Machinery, Markets

Deere taps tractor-hailing tech in bid to break ground in Africa

Low incomes, lack of credit hobble African mechanization

By Joe Bavier, Omar Mohammed February 25, 2020
Nanyuki, Kenya/Johannesburg | Reuters — It’s ride-hailing, farm style. Deere and Co. is teaming up with the “Uber of tractors” in Africa and betting on a future where farmers summon […] Read more


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